Impact
The 5 Best Gifts for Outdoor Lovers
Finding the ideal presents for nature lovers doesn’t have to be overwhelming. From trail runners and hikers to skiers...
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Defining Sustainable Nutrition, According to a Dietitian
Can the way we eat really impact the climate crisis? Lauren MacLeod (@themountaindietitian), MUIR content editor and sports dietitian, explores how to eat well -- for humans and for the planet™.
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MUIR Hydration: What Makes It Different?
Today’s hydration products focus more on sugar than electrolytes – flavor over function. MUIR Energy knows what athletes really need from sports drinks: electrolyte replenishment, a palatable but natural flavor, real food ingredients, and minimal environmental impact.
With the creation of a unique real-food hydration mix, you may notice a few ways that MUIR hydration is different from anything else on the market.
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Reduce, Reuse, Recycle - Seriously, in that Order!
Our Impact Lead, Katey Ford, breaks down how to use the waste hierarchy effectively, and how we’re addressing that at...
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Our 2020 Carbon Offset Projects
Let’s just jump right into the basics! “What’s a carbon offset?” A carbon offset is a way to drive investment into climate change solutions. Purchasing one carbon credit is equal to avoiding or removing one metric tonne of carbon dioxide equivalent (a fancy way to say greenhouse gases) from the atmosphere. With the help of Climate Neutral, we calculated that in 2020 we polluted 59 metric tonnes of carbon dioxide.
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Trash Talk: A Case for Picking Up Litter on the Trail
We’ve all seen it: the neglected shrouds of snacks enjoyed long ago. The metallic, unnatural glimmer in a shallow stream, caught behind sticks, or caught in brush trailside.
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2021 Reduction Action Plan
In conjunction with our Climate Neutral certification, we have created a 2021 Reduction Action Plan that will help us keep on track to reduce our negative impact throughout the year. We believe that these 2 goals are achievable, as well as address the major polluting division of MUIR; upstream and downstream shipping.
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The Road to Climate Neutral
Step 1 has proved to be our most intense data gathering time. To stay on track to be certified in time for the Earth Day (and John Muir’s birthday!) deadline goal, data aggregation had to be completed by February 1.
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Cleaning Up Old Habits
In conjunction with several sustainable and ethical certifications (Climate Neutral, 1% For the Planet, and B-Corp), we are “greening” our operations from the ground up. Our Founder, Ian McNally, and his wife, Joy, have yet again tapped into one of our core competencies; making clean, simple formulations. They have created a non-toxic all-purpose cleaner to be used at MUIR HQ in San Diego, as well as employee homes.
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MUIR's Commitment to Sustainability and a Better Tomorrow
Always striving to be better, we have aligned with 1% For the Planet and committed to becoming Climate Neutral certified while making our actions as transparent as possible. We know a better tomorrow begins with us and our community and we know that starts today.
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